Search Engine Optimization
At Aditya Infosol, we take a unique approach to SEO by using our very own measure
of reach and share of voice across desktop and mobile. With PageShare™, we explore
a brand’s search presence and behaviors to uncover hidden opportunities at the consumer
level. Leveraging what we’ve learned, we create a plan that gives you ownership
over critical keywords across all platforms and devices.
Holistic Search Management
If your paid and natural search aren’t working together, then they're not working
as well as they could be. To make sure they do, we employ cross-channel reporting
that reveals their impact on each other, as well as your overall marketing mix.
We constantly watch SEO rankings and adjust SEM bidding accordingly, making sure
your brand stays where it should be—at the top.
Paid Search
The fact that we oversee SEM budgets for some of the world’s largest global marketers
speaks volumes about our capabilities. Brands seek results, and we deliver them.
We accomplish this by offering something not many can: a competitive edge. As one
of only a handful of agencies on Google’s SEM council, we receive early access to
new products that help you stay ahead of the competition. You’ll also have an edge
through our dedicated analytics team which allows us to put big data to work and
uncover new opportunities for you to grow.
Our Approach
Search marketing is about being there when the consumer needs you. Every request
is an opportunity. Whether they’re looking for your brand specifically, or a brand
like yours, it pays to get there first. But the way we get there has changed. Mobile
and social media have established themselves as indispensable parts of the mix.
It’s important to have an agency that knows how to put these elements to work. That’s
where we come in. Our cross-channel expertise, advanced analytics and home-grown
technologies help make sure brands meet consumers when and where they need them.
We also maintain specialized groups across the Retail/E-Commerce, Financial Services,
Media/Entertainment and Travel verticals so that brands in these categories receive
search expertise tailored to their specific needs.